Elie Saab brings red carpet glamour within reach with H&M collaboration

Floyd Brenz., Philippine Canadian Inquirer
September 08, 2026

Photo Courtesy: Business Today

The glamour of the red carpet is stepping off the runway and into the high street as Elie Saab teams up with H&M for a highly anticipated collection launching October 22.

Known for dressing some of the world’s biggest stars, Saab is bringing his signature sequins, lace, embroidery and dramatic silhouettes to a more accessible collection featuring womenswear, menswear, footwear and accessories.

The 55-piece collection blends the Lebanese designer’s couture identity with more wearable pieces, from elegant eveningwear and embellished separates to statement outerwear and accessories. Prices range from €29.99 to €399, putting a touch of Saab’s signature glamour within reach of a wider audience.

For Saab, the collaboration marks an opportunity to open the doors to his world beyond the exclusive realm of haute couture. The collection carries the designer’s familiar sense of romance, craftsmanship and red carpet drama, while adapting it for everyday fashion lovers.

The partnership also marks Saab’s first major collaboration with a high street retailer and introduces his designs to a broader audience, proving that couture-inspired fashion does not always have to remain behind the velvet rope.

Come October, the H&M racks may look a little different—and for fashion fans, a little more like a red carpet.