Entertainment
ABS-CBN Global hosts UTA reps in Manila, holds talks on internationalization plans
(ABS-CBN Photo)
MANILA, July 28, 2023 – ABS-CBN Global, a leading Filipino media and entertainment company committed to bringing the best of Filipino content and talent worldwide, played hosts recently to visiting UTA representatives at the ABS-CBN compound in Metro Manila. The company entered into a consultancy partnership with UTA last February to take ABS-CBN’s internationalization efforts to the next level.
United Talent Agency (UTA) is a global talent agency that represents many of the world’s most iconic, barrier-breaking artists, creators and changemakers– from actors, athletes and musicians to writers, to gamers and digital influencers. Very recently, its clients received more than 200 EMMY nominations for this year.
P-Pop girl group BINI with Janet Kim (UTA Music Agent), Max Michael (UTA Head of Asia Business Development)
The UTA reps and ABS-CBN executive officers with actress, singer, host and model Maymay
While ABS-CBN Global’s content, talent, film, music and live events are already present in Asia Pacific, Europe, Middle East, North Africa, and North and Latin America, the company wants to reach out to a mainstream audience that has become much more open to diverse and ethnic entertainment offerings. One example for ABS-CBN Global is its recently held 1MX music festival in London which headlined top Filipino music acts with other Asian artists and emerging non-Asian artists. The event drew thousands of attendees. Buoyed by the reception in London, ABS-CBN Global is bringing 1MX to Toronto in September and Sydney in October.
From left, Lui Andrada (Head of Non-Scripted Format), Monch Novales (Head of Star Magic Talent Recruitment and Management), Pia Laurel (Head of ABS-CBN International Sales and Distribution), Jonathan Manalo (Creative Director, ABS-CBN Music), Jun del Rosario (ABS-CBN Global Managing Director for North and Latin America region), Aldrin Cerrado (ABS-CBN Global COO), Maribel Hernaez (ABS-CBN Global Managing Director for Asia Pacific region), Ginny Monteagudo-Ocampo (ABS-CBN Global Content Head & iWantTFC Head of Content Management), Janet Kim (UTA Music Agent), Christella Marey Garcia (Label Head, Tarsier Records), Max Michael (UTA Head of Asia Business Development), Cory Vidanes (ABS-CBN COO for Broadcast), Kriz Gazmen (Head of ABS-CBN Films), Mico del Rosario (Head of ABS-CBN Films Advertising & Promotions and Head of Rise Artists Studio), Roxy Liquigan (Head of ABS-CBN Music), Lauren Dyogi (ABS-CBN Head of Entertainment Production and Star Magic), Pamela Tongco (Head of Strategic Planning for Broadcast), and Naomi Enriquez (Head of International Marketing & Partnership for ABS-CBN Music)
“ABS-CBN Global wants to reach larger audiences across the full breadth of practice areas in the entertainment industry. With UTA’s expertise and network, we hope to explore opportunities for our business verticals and have our offerings on the forefront of the media and entertainment industry where they can generate full impact on reach and engagement. We are excited to work with UTA to make this happen,” said ABS-CBN Global COO Aldrin M. Cerrado.
