{"id":98929,"date":"2017-04-18T23:31:14","date_gmt":"2017-04-19T03:31:14","guid":{"rendered":"https:\/\/canadianinquirer.net\/v1\/?p=98929"},"modified":"2017-04-18T23:31:14","modified_gmt":"2017-04-19T03:31:14","slug":"shes-only-5-but-beckham-daughter-gets-brand-protection","status":"publish","type":"post","link":"https:\/\/canadianinquirer.net\/v1\/2017\/04\/18\/shes-only-5-but-beckham-daughter-gets-brand-protection\/","title":{"rendered":"She&#8217;s only 5, but Beckham daughter gets brand protection"},"content":{"rendered":"<figure id=\"attachment_98930\" aria-describedby=\"caption-attachment-98930\" style=\"width: 658px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/canadianinquirer.net\/v1\/wp-content\/uploads\/2017\/04\/10420776_812451038840819_527730204536144599_n.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-98930\" src=\"https:\/\/canadianinquirer.net\/v1\/wp-content\/uploads\/2017\/04\/10420776_812451038840819_527730204536144599_n.jpg\" alt=\"Harper Beckham is only 5 years old, but her famous mother already is taking steps to protect her brand. (Photo: Harper Beckham\/Facebook)\" width=\"658\" height=\"658\" srcset=\"https:\/\/canadianinquirer.net\/v1\/wp-content\/uploads\/2017\/04\/10420776_812451038840819_527730204536144599_n.jpg 658w, https:\/\/canadianinquirer.net\/v1\/wp-content\/uploads\/2017\/04\/10420776_812451038840819_527730204536144599_n-150x150.jpg 150w, https:\/\/canadianinquirer.net\/v1\/wp-content\/uploads\/2017\/04\/10420776_812451038840819_527730204536144599_n-300x300.jpg 300w\" sizes=\"auto, (max-width: 658px) 100vw, 658px\" \/><\/a><figcaption id=\"caption-attachment-98930\" class=\"wp-caption-text\">Harper Beckham is only 5 years old, but her famous mother already is taking steps to protect her brand. (Photo: <a href=\"https:\/\/www.facebook.com\/672043946214863\/photos\/a.672046002881324.1073741826.672043946214863\/812451038840819\/?type=3&amp;theater\">Harper Beckham\/Facebook<\/a>)<\/figcaption><\/figure>\n<p>LONDON \u2014 Harper Beckham is only 5 years old, but her famous mother already is taking steps to protect her brand.<\/p>\n<p>Fashion designer and former Spice Girl Victoria Beckham has registered daughter Harper&#8217;s name with intellectual property authorities in Britain and Europe.<\/p>\n<p>That will make it easier for Harper to market items in her own name and also offer her legal protections if she goes into show business.<\/p>\n<p>The application filed in December names Victoria Beckham as the holder of the rights as parent and guardian.<\/p>\n<p>The three sons of Victoria and soccer star David Beckham \u2014 Brooklyn, Romeo and Cruz \u2014 also have their names protected by earlier filings.<\/p>\n<p>The Beckhams have amassed considerable wealth through Victoria&#8217;s music and David&#8217;s soccer career.<\/p>\n<p>Victoria Beckham has since launched a popular fashion label.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LONDON \u2014 Harper Beckham is only 5 years old, but her famous mother already is taking steps to protect her &hellip;<\/p>\n","protected":false},"author":33,"featured_media":98930,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,106],"tags":[18105,18103,18104],"class_list":["post-98929","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","category-hollywood","tag-david-beckham","tag-harper-beckham","tag-victoria-beckham","mauthors-the-associated-press"],"_links":{"self":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/98929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/comments?post=98929"}],"version-history":[{"count":0,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/98929\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/media\/98930"}],"wp:attachment":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/media?parent=98929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/categories?post=98929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/tags?post=98929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}