{"id":234088,"date":"2019-10-10T02:42:14","date_gmt":"2019-10-10T06:42:14","guid":{"rendered":"https:\/\/canadianinquirer.net\/v1\/?p=234088"},"modified":"2019-10-10T02:42:14","modified_gmt":"2019-10-10T06:42:14","slug":"resellers-tout-hamilton-tickets-before-box-office-opens-says-mirvish","status":"publish","type":"post","link":"https:\/\/canadianinquirer.net\/v1\/2019\/10\/10\/resellers-tout-hamilton-tickets-before-box-office-opens-says-mirvish\/","title":{"rendered":"Resellers tout &#8216;Hamilton&#8217; tickets before box office opens, says Mirvish"},"content":{"rendered":"<p><iframe loading=\"lazy\" src=\"https:\/\/www.facebook.com\/plugins\/post.php?href=https%3A%2F%2Fwww.facebook.com%2Fmirvish%2Fposts%2F10162313102400640&#038;width=500\" width=\"500\" height=\"525\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowTransparency=\"true\" allow=\"encrypted-media\"><\/iframe><br \/>\n&nbsp;<\/p>\n<p>TORONTO &#8212; Mirvish Productions is warning customers to steer clear of online resellers hawking seats to the Toronto production of \u201cHamilton\u201d before tickets even go on sale.<\/p>\n<p>The Toronto theatre company revealed Tuesday that the box office for the smash musical will open on Oct. 28.<\/p>\n<p>Shortly after the announcement, an online reseller was touting tickets to the show for as much as seven times their face value, Mirvish said in a news release Wednesday.<\/p>\n<p>The company pointed to Toronto-Theatre.com, which says all tickets are \u201c100% guaranteed\u201d but notes that prices are set by third-party sellers and may be above face value. Attempts to reach the London, England-based reseller were unsuccessful.<\/p>\n<p>Mirvish&#8217;s director of sales and marketing said he&#8217;d be \u201cvery surprised\u201d if any of the \u201cHamilton\u201d tickets being offered online were real.<\/p>\n<p>John Karastamatis said some Mirvish subscribers have bought tickets in advance of the public sale, but none have been issued, and seats haven&#8217;t been assigned.<\/p>\n<p>Karastamatis said digital resellers often peddle tickets before they&#8217;ve purchased them, luring customers to their sites through targeted online advertising.<\/p>\n<p>Every day, he said, people show up at Mirvish theatres expecting to take in a show, only to find out their tickets are \u201cfraudulent.\u201d<\/p>\n<p>But Karastamatis said the theatre company has never seen resellers make a push this early or at such inflated prices.<\/p>\n<p>\u201cThey&#8217;re just taking advantage of people&#8217;s excitement about the show,\u201d he said. \u201cWe have no means of knowing that those seats exist or will ever be valid.\u201d<\/p>\n<p>Mirvish says it can&#8217;t guarantee that tickets purchased through third-party brokers are genuine, encouraging theatre-goers to buy seats on its website or at the box office.<\/p>\n<p>\u201cWe don&#8217;t want people spending thousands of dollars on tickets,\u201d said Karastamatis. \u201cThat ruins the ecology of the entire theatre business.\u201d<\/p>\n<p>Earlier this year, the Ontario government scrapped part of a law that would have capped ticket resale prices at 50 per cent above the original face value.<\/p>\n<p>\u201cHamilton\u201d is set to run at the Ed Mirvish Theatre from Feb. 11 to May 17, 2020.<\/p>\n<p>This report by The Canadian Press was first published on Oct. 9, 2019.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; TORONTO &#8212; Mirvish Productions is warning customers to steer clear of online resellers hawking seats to the Toronto production &hellip;<\/p>\n","protected":false},"author":33,"featured_media":234089,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,106],"tags":[],"class_list":["post-234088","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","category-hollywood","mauthors-adina-bresge","mauthors-the-canadian-press"],"_links":{"self":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/234088","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/comments?post=234088"}],"version-history":[{"count":1,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/234088\/revisions"}],"predecessor-version":[{"id":234090,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/234088\/revisions\/234090"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/media\/234089"}],"wp:attachment":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/media?parent=234088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/categories?post=234088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/tags?post=234088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}