{"id":227510,"date":"2019-08-19T21:58:21","date_gmt":"2019-08-20T01:58:21","guid":{"rendered":"https:\/\/canadianinquirer.net\/v1\/?p=227510"},"modified":"2019-08-19T21:58:21","modified_gmt":"2019-08-20T01:58:21","slug":"disney-plus-cable-minus-analysts-say-streaming-service-may-escalate-cord-cutting","status":"publish","type":"post","link":"https:\/\/canadianinquirer.net\/v1\/2019\/08\/19\/disney-plus-cable-minus-analysts-say-streaming-service-may-escalate-cord-cutting\/","title":{"rendered":"Disney Plus, Cable Minus: Analysts say streaming service may escalate cord cutting"},"content":{"rendered":"
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The company says Disney Plus will cost $8.99 per month, or $89.99 per year, when the service launches on Nov. 12. (File Photo By The Walt Disney Company – Own work, Public Domain<\/a>)<\/figcaption><\/figure>\n

TORONTO \u2014 The Walt Disney Company is swooping into the Canadian market with its powerful new streaming platform Disney Plus in November, and analysts say the menu of Marvel superheroes, Pixar characters, and Disney animated classics could give viewers another reason to drop cable altogether.<\/p>\n

The company says Disney Plus will cost $8.99 per month, or $89.99 per year, when the service launches on Nov. 12.<\/p>\n

Even though the platform will not be available here as a bundle deal \u2014 in the United States, the service will be packaged at a discount with Hulu and ESPN \u2014 there’s still plenty of programming that could entice Canadian audiences.<\/p>\n

\u201cIt just makes the household less dependent on cable-delivered video,\u201d said Kaan Yigit, a technology analyst at Solutions Research Group.<\/p>\n

\u201cSome of those households will look to shave the cord \u2014 or cut the cord for that matter \u2014 over and above the intentions they might’ve had prior to Disney.\u201d<\/p>\n

While the Canadian streaming video market has been competitive for years, with Netflix as the dominant player and Bell Media’s Crave and Amazon Prime Video also in the mix, the arrival of Disney will be unprecedented.<\/p>\n

On top of Marvel, Pixar and its animated library, the company owns the rights to Star Wars, as well as many TV shows on U.S. network ABC, including \u201cGrey’s Anatomy,\u201d \u201cHow to Get Away With Murder\u201d and \u201cLost.\u201d<\/p>\n

Disney also recently purchased rival Hollywood studio Twentieth Century Fox Film Corp., giving them access to decades of film and TV, including action hits like \u201cDie Hard,\u201d and classics such as \u201cThe Sound of Music.\u201d Add to that some of this year’s biggest movies, including \u201cAvengers: Endgame,\u201d \u201cAladdin\u201d and \u201cToy Story 4,\u201d which are expected to eventually land on the service.<\/p>\n

The initial slate of titles that’ll launch on Disney Plus in Canada hasn’t been announced, but the company has teased some projects in the works. It’ll update the \u201cHome Alone\u201d and \u201cNight at the Museum\u201d franchises exclusively for the platform, as well as remake \u201cLady and the Tramp.\u201d<\/p>\n

Disney is banking on its appeal out of the gate, and unlike many of its predecessors, Disney Plus will launch across nearly all major mobile and connected TV devices. That’ll give viewers an opportunity to sign up whether they use Apple, Google, Microsoft, Roku or Sony products.<\/p>\n

Brahm Eiley, president of consultancy firm Convergence Research, says many questions linger about how Disney Plus will look in Canada. In particular, he wonders if viewers will feel the service’s programming slate pales in comparison to the U.S.<\/p>\n

It’s a criticism that hindered Netflix for years after it launched in Canada.<\/p>\n

Representatives for Disney declined to answer questions about whether the Canadian service will mirror its American platform.<\/p>\n

The Canadian video streaming landscape is shaping up to become intensely competitive in the coming months, with Apple Inc. still on deck to launch its own service dubbed Apple TV Plus. The tech company has lined up series from marquee names including creators Steven Spielberg and J.J. Abrams, a drama starring Reese Witherspoon and Jennifer Aniston called \u201cThe Morning Show\u201d and a number of documentary specials from Oprah.<\/p>\n

But with so many platform options, navigating where each show is available could become very complicated.<\/p>\n

For instance, Disney has a broadcasting deal with Toronto-based media company Corus Entertainment, which operates the Disney Channel and several other family channels that carry many of its new shows, such as \u201cGirl Meets World\u201d and \u201cDucktales.\u201d<\/p>\n

Corus representative Ashley Applebaum said the \u201cstrong partnership\u201d between the two companies hasn’t changed for Disney programming made for broadcast television.<\/p>\n

\u201cCorus will continue to exclusively offer first-run premieres of the newest series, specials and Disney movies on Disney Channel, Disney JR and Disney XD in Canada, airing day and date with the U.S.,\u201d she said in an emailed statement.<\/p>\n

Eiley suggests that’ll put the onus on viewers to do their own homework and figure out which shows are on which platform.<\/p>\n

\u201cConsumers are going to have to be more savvy in terms of what they’re actually getting,\u201d he says.<\/p>\n","protected":false},"excerpt":{"rendered":"

TORONTO \u2014 The Walt Disney Company is swooping into the Canadian market with its powerful new streaming platform Disney Plus …<\/p>\n","protected":false},"author":44,"featured_media":227511,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-227510","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","mauthors-david-friend","mauthors-the-canadian-press"],"_links":{"self":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/227510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/comments?post=227510"}],"version-history":[{"count":1,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/227510\/revisions"}],"predecessor-version":[{"id":227512,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/posts\/227510\/revisions\/227512"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/media\/227511"}],"wp:attachment":[{"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/media?parent=227510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/categories?post=227510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/canadianinquirer.net\/v1\/wp-json\/wp\/v2\/tags?post=227510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}