Accel launches ‘Laro Tayo’ project

MANILA, PHILIPPINES – Accel, the leading Filipino-owned sports apparel, turns back the hands of time when it brings back traditional Filipino childhood games through the novelty project ‘Laro Tayo, which will be launched on Nov. 30.

The advocacy intends to revive the popularity of such local games like tumbang preso, luksong kalabaw, patintero, and larong tinik and re-introduce it to today’s young generation, whose time are most pre-occupied by the internet and social media.

Our kids spend most of their time tinkering with their gadgets or sitting inside an internet café for countless hours. They have less physical activities nowadays, so let’s bring back the popularity of our traditional games,” announced Accel president Willie Ortiz in the weekly Philippine Sportswriters Association (PSA) Forum at Shakey’s Malate on Tuesday.

“Parents have to do something about this, dapat i-transfer natin ito sa mga bata. Nakakalimutan yung good games na laro noong araw, so we just  want to stimulate yung mga laro natin noon” he added.

Ortiz said Accel hopes to go full blast on it by next year.

At the same time, the sports apparel also took the time to launch the Accel Quantum Plus during the session presented by San Miguel Corp., Shakey’s, Accel, and the Philippine Amusement and Gaming Corp.

The Quantum Plus is a scaler technology that keeps the high energy level of an athlete intact despite extreme physical activity.

Ortiz said the first of its kind apparel was first introduced and had been proven effective during the Philippine Basketball Marathon last year, when the country made it to the Guiness book of records for playing non-stop basketball for five straight days.

Coach Allan Caidic endorses the Accel Quantum Plus.

For the past 15 years, Accel has been supporting Filipino athletes in their drive for excellence and victory in international tournaments, among them are boxing icon Manny Pacquiao, PBA stars Mark Caguioa and Asi Taulava, Youth Olympics gold medalist Gab Moreno, and Azkal Chieffy Caligdong.

Accel has also partnered with the PSA, PBA Press Corps, and UAAP/NCAA Press Corps that helped the here media organization in their various projects.